Quotes from real FRETZIN clients.


Steve Fretzin is an incredible guy. His class and overall training was instrumental to my success. He separates himself from the others by truly caring and investing in his clients. He is committed to the success of each and every person that he works with. Taking his class has given me a new perspective on marketing, sales and networking. It was a great investment for me.

James Wideikis

Litigation Principal

I believe I am pretty savvy when it comes to building my business, but there has not been a time when I have heard Steve Fretzin talk that he has not given me some ideas, skills or challenges that were not already in my bag of tricks. I find most people who teach about how to market service businesses to have limited ideas. Steve’s just seem endless.

Erica Minchella

Real Estate, Short Sales & Foreclosure Defense

Steve has been a very valuable resource to me with his numerous coaching tips, vast list of contacts and availability to answer questions and offer creative suggestions. My practice has unquestionably grown after working with Steve and maintaining contact with him for many years.

Mark Litner

I was uncomfortable seeking new business, but I’ve always liked helping people. Steve gave me the tools and comfort to see business development not as sales but as an offer to help. Changing my approach over the last six months has led to a jump in my new originations, two-fold last year, and I’ve already surpassed that figure in the first two months of this year.

Phillip Barengolts


Steve is the real deal in coaching attorneys and developing business. I know this from experience. I am an attorney in practice for 36 years, whom he has been coaching for about three months. He has gotten me organized and educated about business development far beyond where I was before meeting him. With Steve’s guidance I have developed dozens of new contacts.

Andy Robert Norman


Steve gave a concise, chock full of useful tips presentation on Lawyer Coaching at a recent Chicago Legal Marketing Association meeting. As a member of the Chicago LMA Board, I greatly appreciate his generosity in sharing his hard-earned knowledge and the time it took for him to pull together his presentation.

Jennifer Schaller

As an attorney, where would I have learned how to grow a sustainable business? Steve Fretzin is more than a teacher of business development, he acts as a doctor to diagnose and eliminate the issues we attorneys face every day in attempting to grow a law practice. Whether you are a highly seasoned attorney or just starting out, you will definitely benefit from his insights and teachings. I strongly recommend Steve!

John L. Ambrogi


I have been working with Steve for the better part of the year and his system and insight has more than paid for itself. He is readily accessible and provides thoughtful and caring advice. If you are looking to grow your business, Steve is your man.

Rodal Law

I can’t overstate the value of working with Steve. His thoughtful, systematic approach to business development directly led to immediate returns for me that more than justified the investment I made in his program.

Eric Guth


Working with Steve has been worth every penny and every minute I’ve invested in it. I am now getting better results with much less wasted time and effort. I recommend Steve without reservation to anyone who wants to become more skilled and more efficient at developing new business.

Neil Dishman


Steve is a results-oriented trainer who worked with our team on goals, objectives, and approach to clients. He instilled newfound confidence in those who had no experience in direct sales/multi-level marketing, and he inspired them to reach for their targets. He created an out-of-the box group model for our team to meet their adult learning needs. We’ve seen great results and we would not hesitate to recommend Steve to others.

Stephen Weinstein

Executive Vice President

Steve is an exceptional business development coach. His enthusiasm and optimism are infectious, and he models what he preaches. I recommend Steve without reservation to lawyers wanting expert, hands-on, smart advice on growing one’s book of business.

Gary Noah Savine

Employment & Business Attorney

Steve has helped me to focus on my marketing efforts and develop a concrete and practical business plan. My goal was to become more organized with marketing, and Steve helped me to achieve that goal. The bottom line is that my business has grown substantially this year and Steve is one of the main reasons for this growth.

David J. Feinberg


Steve has helped me take my business to the next level through strategic planning and the implementation of the detailed plan he helped me structure. Very knowledgeable in the sales process and motivating. I would recommend Steve to anyone looking to take their business to the next level.

Charlie Stewart


Working with Steve Fretzin demystified business development for me. Steve taught me specific, accessible strategies to help build my book of business and (kindly) prodded and pushed me along the way. I would recommend Steve to any attorney serious about business development.

Andrew Abrams


Steve knows how to get to the heart of the matter with customers in a non-threatening and easy to implement way. And he can work with varying personal styles. It’s an approach, not a system, and as such it’s easy to make it yours and have success.

Warren Silver

On top of all of his “academic” expertise, Steve is an extremely valuable in-the-trenches networking partner. He will teach you the theory of networking. That is part of what you are hiring him for. His network and “give first” philosophy come as an unexpected and welcome bonus.

Greg Grove

Private Equity & Venture Capital Attorney

In the year after working with Steve, I more than tripled my volume of legal business and had one of my most profitable years in my 25 years of practicing law. The business generation skills I acquired or sharpened by working with Steve substantially contributed to that success. I HIGHLY recommend Steve to anyone seeking to “up their game” as a lawyer or other professional.

N. Neville Reid





The most successful people in the world have mentors and coaches to ensure success in their chosen field. Let me help you achieve your goals and stay on the path to financial freedom.


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