Steve Fretzin – Be That Lawyer
Steve Fretzin has worked with hundreds of lawyers throughout the years, helping them grow their businesses through coaching, training and special programs. He’s a business advisor, author of four books, coach, and the host of the Be That Lawyer podcast. In this interview Steve talks about the importance of proper networking, branding and specializing your practice in order to gain recognition as an expert in your niche. He explains how to become your own rainmaker as well as how to make sales without being so salesy. Listen to the episode to learn from his expertise and some of the steps to grow your book of business.
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