Be that lawyer who takes control of their career! At FRETZIN, we care about one thing:
making every year your best year.
With 15 years of expertise as a career coach for lawyers, we’re the premier choice for legal professionals across the world. Our program selects ambitious and open-minded lawyers, uses a robust 30-minute discovery session for vetting, and provides exclusive access to our successful clientele. Ultimately, we help you bring your law practice to unimaginable heights.
We offer a sturdy blend of lawyer coaching, skills training, and advisory services unparalleled anywhere in the world. We deliver a patented Sales-Free Selling program focusing on non-salesy methodologies. It’s about making business development, marketing, and branding enjoyable.
The Secret Sauce: A sturdy blend of coaching, skills training, and advisory services that’s unparalleled anywhere in the world. Lawyer coaching is good, but we go far beyond that. We deliver a patented Sales-Free Selling program focused on non-salesy methodologies that make business development, marketing, and branding enjoyable.
Our goal is to have you internalize our systems and language, creating more control, freedom, and enjoyment in your career as a lawyer.
Steve Fretzin is an incredibly guy. His class and overall training were instrumental to my success. He separates himself from the others by truly caring and investing in his clients. He is committed to the success of each and every person that he works with. Taking his class has given me a new perspective on marketing, sales and networking. It was a great investment for me.
Steve’s class provided a valuable outline and structure for business development. Utilizing Steve’s approach directly led to obtaining new business and solidify my practice moving forward. My approach to marketing, sales and networking has changed and the results speak for themselves.
Working with Steve has had a significant impact on my estate planning practice. The rate of new clients increased 300%. The rate of adding new people to my mailing list (thus increasing contacts with potential clients) increased 400%. I highly recommend him!
Steve is the best of the best at his job and the tremendous services he offers. I was able to quadruple my clientele thanks to his tutelage. I continue to recommend him to any of my colleagues.
Steve is a valuable marketing and business development advisor. Working with Steve has made my meetings more productive, focused and ultimately more valuable. He is very creative and helps find multiple pathways towards increasing business promptly. To add even more value, Steve has a broad base of friends and contacts, and is excellent at connecting people.
Thanks to Steve’s coaching, I’ve been able to triple the amount of my referrals this year. Steve is very hands on and helped me create a process that has completely changed my approach to networking. I highly recommend Steve!
Steve has tremendous knowledge and a nose for business development in the legal services industry. He’s acutely figured out the best way attorneys can develop business and network connections. For those attorneys looking for best practices in the legal business development world, I would encourage them to sit down and have a coffee with Steve.
Steve is an exceptional business development coach. His enthusiasm and optimism are infectious, and he models what he preaches. I recommend Steve without reservation to lawyers wanting expert, hands-on, smart advice on growing one’s book of business.
As an attorney, where would I have learned how to grow a sustainable business?? Steve Fretzin is more than a teacher of business development; he acts as a doctor to diagnose and eliminate the issues we attorneys face every day in attempting to grow a law practice. Whether you are a highly seasoned attorney or just starting out, you will definitely benefit from his insights and teachings. I strongly recommend Steve!
While many companies say “yes” just to secure big fees, FRETZIN takes a different approach. With years of experience working with countless law firms, we’ve seen that large-scale programs often fail to deliver tangible results and ROI. Let’s cut to the chase and focus on what truly works for you and your team. FRETZIN offers tailored solutions in two key ways:
1. We provide a concise legal business coaching workshop to share insights and ideas with your lawyers, identifying who’s truly enthusiastic and driven.
2. We help you channel resources effectively—rather than investing heavily in broad coaching for a disengaged audience, we focus on supporting the right talent. Requiring attorneys to partially invest in their own coaching builds commitment, accountability, and better results.
If so, with my attorney coaching service, I’m ready to help you succeed.
Three Scenarios You May Recognize:
Unlock your potential with FRETZIN. Whether you’re a solo practitioner or part of a firm, we help you build a thriving book of business. Our proven lawyer coaching and training empower you to excel year after year. Join our community of successful attorneys who have mastered million-dollar books and seized control of their futures.
