Neil Dishman: Business Development as a Daily Habit from the Beginning

In this episode, Steve Fretzin and Neil Dishman discuss:

  • Reasons to hire a business development coach (even if you seem really good at it already). 
  • The importance of business development to both young and seasoned attorneys. 
  • Clearing the head trash to learn how to develop your business. 
  • Having quality questions and a confident process and approach. 


Key Takeaways:

  • From the beginning, you should be working on your book of business. Not necessarily bringing in clients right away, but planting seeds, networking, and building relationships. 
  • As a lawyer, you are a business person with a product to sell. You don’t have any business to do if you don’t sell your product. 
  • The more experience you get and the more substance you build up in yourself makes it easier to spot issues, ask good questions, and build your book. 
  • There is no one skill or trait that is necessary to be a successful rainmaker that you don’t already have as a successful litigator. 


“You need that book of business to have autonomy, to have security in your career. You can end up in a bad spot if you don’t.” —  Neil Dishman


Connect with Neil Dishman:  





Connect with Steve Fretzin:

LinkedIn: Steve Fretzin

Twitter: @stevefretzin

Facebook: Fretzin, Inc.



Book: The Ambitious Attorney: Your Guide to Doubling or Even Tripling Your Book of Business and more!

YouTube: Steve Fretzin

Call Steve directly at 847-602-6911



Show notes by Podcastologist Chelsea Taylor-Sturkie


Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it.