Latest Episode

The Power of Community: Why Lawyers Should Stop Building Business Alone

Why Do So Many Lawyers Feel They Must Handle Business Development Alone? Many lawyers believe they can manage business…

Want even more? Catch the latest Be That Lawyer podcast episode with bonus insights and resources.

Let’s build the practice you want, not just the one you have.

Here's what they didn’t teach you in law school

Business development, marketing, networking, social media and time management.

If you’re already a fan of the BE THAT LAWYER podcast, you know Steve Fretzin has spent years interviewing the world’s top rainmakers and legal experts. Now, with BE THAT LAWYER: Coach’s Corner with Steve Fretzin, you’ll get his playbooks straight from the source: actionable business-development strategies, step-by-step systems, and sales-free techniques that successful attorneys use to attract premium clients, build lasting relationships, and take control of their careers.

Ready to accelerate your growth? Book a private strategy session with Steve and start becoming the lawyer you’ve always wanted to be: confident, organized, and a skilled rainmaker.

Why listen?

The BE THAT LAWYER: Coach’s Corner podcast delivers proven strategies, step-by-step systems, and sales-free techniques for attracting high-value clients and building a thriving legal practice. Host Steve Fretzin shares his own expert coaching insights, revealing the same methods he has used for over 17 years to help attorneys grow their books of business. Each episode breaks down complex business development concepts into simple, actionable steps, giving you the tools and confidence to consistently advance your legal career.

Most Recent Episodes

The Power of Community: Why Lawyers Should Stop Building Business Alone

Why Do So Many Lawyers Feel They Must Handle Business Development Alone? Many lawyers believe they can manage business…

How to Build a Weekly Business Development Routine That Drives Results

Why Do Lawyers Often Fall Off Track With Business Development After Starting With Good Intentions? Lawyers typically fall off…

Real Questions Lawyers Ask About Business Development, Marketing, and Career Growth

How Can Lawyers Identify The Best Business Development Paths To Focus On? Lawyers should focus on identifying low-hanging fruit…