Jason Ciment: Content Creation for the Best Results
In this episode, Steve Fretzin and Jason Ciment discuss: Things lawyers struggle with in regards to marketing. Why good, well-thought-out content is vitally important for your firm. Elevating your content to the next level. The three components to good…
Ken Hardison: Innovation, Referrals, and Staying Top of Mind
In this episode, Steve Fretzin and Ken Hardison discuss: Being willing to innovate and try new things in marketing. Creativity and innovation in business growth. The power in masterminds with fresh ideas and perspectives. Keeping in front of your…
Brett Trembly: Increasing Efficiency Through Hiring
In this episode, Steve Fretzin and Brett Trembly discuss: The jump in billable hours by hiring help. Offshore versus domestic hires. Outsourcing your recruiting and hiring to a reputable company (like Get Staffed Up). Understanding the building of business…
Ken Levinson: Building a Niche Law Practice
In this episode, Steve Fretzin and Ken Levinson discuss: Building trust-based, meaningful relationships in networking. From choosing a specialty to really niching down in your ultra-specific specialty. Looking at the numbers of your marketing, not just marketing haphazardly. Speaking…
Michael Norton: Prioritizing Connecting
In this episode, Steve Fretzin and Michael Norton discuss: Fundamentals of networking. Prioritizing networking and relationship building. Quality over quantity with networking connections. Keeping in touch with people you’ve already connected with. Key Takeaways: Find ways to add value…
