Erik Olson: Investing in SEO for Referral Optimization
In this episode, Steve Fretzin and Erik Olson discuss: Best practices for online marketing (including following Google’s Best Practices). Understanding your marketing and advertising target and strategy. When to get help with marketing versus doing it yourself. Creating content…
Sharon Christie: Understanding What Your Firm Needs Now
In this episode, Steve Fretzin and Sharon Christie discuss: Getting a coach so you aren’t reinventing the wheel. The four things you need to get right in your law firm. Being strategic when you are changing your practice of…
Brooke Lively: From Panic to Profit in Your Law Firm
In this episode, Steve Fretzin and Brooke Lively discuss: Running your law firm by the numbers. Secrets from Brooke’s book, From Panic to Profit. Finding your baseline to manage and improve your numbers. The ideal ratio in your law…
Ali Awad: Creating a Growth Mindset for Financial Freedom
In this episode, Steve Fretzin and Ali Awad discuss: How to get engagement on your company’s social media. Mindset and the future of law. Hanging around others outside of the law field to learn other forms of business. Delegating…
Mathew Kerbis: Subscription Models for Your Law Firm
In this episode, Steve Fretzin and Mathew Kerbis discuss: Being a young lawyer and building relationships. Resources for young, staring attorneys. The billable hour versus the subscription model. The changing of the law firm business model. Key Takeaways:…
