Justin Stivers: Owning Your Calendar to Succeed in Marketing

11 October 2021

In this episode, Steve Fretzin and Justin Stivers discuss: Why lawyers struggle with maintaining marketing consistency.  Figuring out where to begin with marketing.  Taking control of your calendar (and the repercussions for breaking commitments to yourself).  Doing the things…

Read More

Mari Ribeiro: Unique Branding for Your Law Firm

07 October 2021

In this episode, Steve Fretzin and Mari Ribeiro discuss: Gaining a competitive edge with your brand. Pros and cons of naming your firm something other than your name.  Growing and expanding your brand.  Keeping your brand relevant and sustainable. …

Read More

Vikrant Shaurya: Publishing a Book to Benefit Your Business Development

04 October 2021

In this episode, Steve Fretzin and Vikrant Shaurya discuss: Writing a book to better your business.  Ghost writing versus angel writing.  How AI is changing the writing field.  How to promote your book to generate business.    Key Takeaways:…

Read More

Jocelyn Brumbaugh: Leveraging the Marketing Gold in Your Firm

30 September 2021

In this episode, Steve Fretzin and Jocelyn Brumbaugh discuss: Random acts of marketing.  The five steps to fully leverage everything you do.  Headline, content, and insight.  Creative content marketing and getting newsletter opens.    Key Takeaways: Mine for things…

Read More

Charlotte Smith: Becoming a Thriving Leader

27 September 2021

In this episode, Steve Fretzin and Charlotte Smith discuss: The evolving job market because of COVID as well as the generational expectations.  Three things to becoming a better leader. Listening as a key to leadership.  Discovering and embracing your…

Read More

LISTEN HERE

Choose your favorite option below…

Menu