Jim Zadeh: Passionate Practice Management

15 July 2021

In this episode, Steve Fretzin and Jim Zadeh discuss: Having a marketing plan, in writing, that you stick to. Going beyond “get out there and network!” Marketing no matter what.  Setting important goals that work towards what you want…

Read More

Jane Tabachnick: Hug an Influencer and Earn Media

12 July 2021

In this episode, Steve Fretzin and Jane Tabachnick discuss: Getting visibility for yourself and your business. Why attorneys struggle with brand building and getting their name out there. Maintain relationships and hug an influencer. Things you can do today to push your brand in a positive direction. Key Takeaways: You can’t have a business if...

Read More

Susan Mendelsohn: A Strategy Driven Approach to Recruiting

08 July 2021

In this episode, Steve Fretzin and Susan Mendelsohn discuss: Susan’s strategy and relationship driven approach to recruiting.  Mistakes and misconceptions have regarding recruiting and bringing in new lawyers.  Being recruitable as a lawyer and what to look for when…

Read More

Clint Schumacher: The Master of Resilience

05 July 2021

In this episode, Steve Fretzin and Clint Schumacher discuss: Resilience in athletics and in business.  Connecting with those who have gone through similar challenges. Changing the shape of our adversity.  Understanding and implementing your core values.    Key Takeaways:…

Read More

Michael Caroff: Creativity Within a Box

01 July 2021

In this episode, Steve Fretzin and Michael Caroff discuss: Imagery in marketing.  Understanding the purpose of the website before creating the design.  Trying different types of marketing.  Fitting together the parts of your marketing seamlessly.    Key Takeaways: Find…

Read More

LISTEN HERE

Choose your favorite option below…

Menu