Kait LeDonne: Aligning Your Brand Authentically
In this episode, Steve Fretzin and Kait LeDonne discuss: Branding, marketing, and sales – how are they different and how do they work together for you and your company. The top mistakes companies and individuals make before going to…
Jay Harrington: The Dueling Banjos of Legal Business Development
In this episode, Steve Fretzin and Jay Harrington discuss: Seeing opportunity even in the time of COVID-19. Prioritizing business development. Networking efficiently and effectively with a plan. Investing in a coach and the benefits of doing so. Key Takeaways:…
Duc Trang: Being a Top Law Firm Partner
In this episode, Steve Fretzin and Duc Trang discuss: Engaging with companies about their business specifically. How to get in the door with a high-level GC. The value of different billing models. Trends in the law field as a…
Jim Lundy: Embracing the New Reality
In this episode, Steve Fretzin and Jim Lundy discuss: Why you want to grow your own book of business. Balancing business development, marketing, client service, and the billable hour. Changes to the legal community because of the current pandemic….
Steve Seckler: Coaching to the Next Level
In this episode, Steve Fretzin and Steve Seckler discuss: Getting to know others as a way to sell professional services. Challenges and issues facing lawyers in career transitions and building a law practice. Ways to start building your book…
