Pratik Shah: Taking Your Business Development and Legal Tech to the Next Level

08 February 2024

In this episode, Steve Fretzin and Pratik Shah discuss: Committing to the process, not just the result, of business development. Tips to develop positive business development habits. Looking out for everyone in your business network. Going deep and wide in the right areas of your network. Key Takeaways: You should have a plan going into...

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Mary Adkins: Changing Your Mindset About Writing Your Own Book

05 February 2024

In this episode, Steve Fretzin and Mary Adkins discuss: Why you should consider writing a book today. Building trust as an author. Moving past the things keeping you from following your dream of writing a book. Tips to break down a big project into manageable bites. Key Takeaways: For many people, books are a medium...

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Jordan Ostroff: Applying a Litigation Mindset to Your Life

01 February 2024

In this episode, Steve Fretzin and Jordan Ostroff discuss: How business planning and life planning are more similar than you might think. Building a life that makes you happy. Helping yourself make the right choices, not the wrong ones. Achieving multiple outcomes from the same action (not multitasking). Key Takeaways: Put a team together to...

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Bo Royal: Simplicity in Legal Marketing

29 January 2024

In this episode, Steve Fretzin and Bo Royal discuss: The most common mistakes law firms make on their websites and landing pages. Why you should have A/B Testing on your website. Understanding where your website traffic comes from. Tips to improve law firm websites and landing pages immediately. Key Takeaways: Focus optimization on a few...

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Frank Agin: Next Level Networking Rap Battle

25 January 2024

In this episode, Steve Fretzin and Frank Agin discuss: Why networking isn’t pushed in law school. The science of networking and why networking is like golf. The power of small talk (and why it actually works). The three reasons lawyers do not get referrals. Key Takeaways: Networking is really about building relationships and helping others....

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