Chris White: Legal Recruiting and the Importance of the Book of Business
In this episode, Steve Fretzin and Chris White discuss: Why lawyers may move from one law firm to another. The importance of a book of business and how it relates to lateral moves. The hard and soft costs of…
Daliah Saper: Networking and Online Reputation for Attorneys
In this episode, Steve Fretzin and Daliah Saper discuss: Dos and Don’ts for attorneys regarding online reputation and social media. Things lawyers can do in a positive way on social media. Challenges women face in the law field and…
Barry Zlotowicz: Marketing for Law Firms
In this episode, Steve Fretzin and Barry Zlotowicz discuss: The evolution of marketing for law firms. Challenges and mindsets of attorneys for success and sustainability. Top 3 mistakes lawyers are missing as it relates to marketing. Identifying your target…
Brian Michalek: The Value of Coaching to Legal Business Development
In this episode, Steve Fretzin and Brian Michalek discuss: Brian’s background (and initial struggle) in business development. Going through Steve’s business development program and how it helped to grow Brian’s business. The value in one-on-one coaching. Managing business development…
Welcome to BE THAT LAWYERTM
Welcome to the BE THAT LAWYER TM Podcast! Here you will learn life-changing strategies and resources for growing a successful law practice. Listen in and you will hear from Steve Fretzin and his guests, those top rainmakers and experts in the legal industry, on how you can build your book of business and BE THAT...
