Robert Weiss: Video Content for Thought Leadership
In this episode, Steve Fretzin and Robert Weiss discuss: Why creating video content is about more than video. Authentic video content for your law firm and for your target audience. Aligning video content with your law firm’s business strategy. Planning to repurpose your video content before you ever film. Key Takeaways: Start with video content...
Mair Hill: Sales, Relationships, and Generational Differences
In this episode, Steve Fretzin and Mair Hill discuss: Being in control of who you work with. Teaching, learning, and selling with the younger generations. Best ways for lawyers to learn business development. The six senses of business development. Key Takeaways: If you don’t understand your younger employees, listen more. They are telling you what...
Steve Fretzin: Turning the Tables on Steve Fretzin
In this episode, Alay Yajnik and Steve Fretzin discuss: Perfect practice in your business development. Why lawyers struggle with business development. The reason having your own book of business is more important than ever before. Tips for starting your next year off with a bang. Key Takeaways: Being a great lawyer alone isn’t enough, you...
Steve Fretzin: Turning the Tables on Steve Fretzin
In this episode, Alay Yajnik and Steve Fretzin discuss: Perfect practice in your business development. Why lawyers struggle with business development. The reason having your own book of business is more important than ever before. Tips for starting your next year off with a bang. Key Takeaways: Being a great lawyer alone isn’t enough, you...
Charles Gillis: Hiring, Recruiting, and Retaining for a Thriving Law Firm
In this episode, Steve Fretzin and Charles Gillis discuss: Why associates are the key to profitability in a law firm. How COVID changed the landscape of law for young lawyers. The generational change in lawyers in the industry. Tips for hiring and recruiting. Key Takeaways: Working in a remote or hybrid firm is possible, but...
