Russ Rosenzweig: Engaging Experts

In this episode, Steve Fretzin and Russ Rosenzweig discuss:

  • Perfecting your messaging with concise and precise wording. 
  • Being connected with the right person at the right time. 
  • Having a coach/advisor/business manager in the professional services world. 
  • Being proactive in the social part of social media. 


Key Takeaways:

  • There is no substitute for putting yourself out there. 
  • Get in the habit of making connections on LinkedIn with everyone you connect with.
  • Read the posts of your clients and first-degree connections. Take the time to go through them as you would the news and look for excellence. 
  • Be genuinely interested in your connections. 


“Take the extra minute to enjoyably read the profile of the GC or lawyer to move the conversation to an offline, in-depth, from the heart commentary about something you have in common, something you appreciate about their expertise.” —  Russ Rosenzweig


Connect with Russ Rosenzweig:  


Email: [email protected]




Connect with Steve Fretzin:

LinkedIn: Steve Fretzin

Twitter: @stevefretzin

Facebook: Fretzin, Inc.


Email: [email protected]

Book: The Ambitious Attorney: Your Guide to Doubling or Even Tripling Your Book of Business and more!

YouTube: Steve Fretzin

Call Steve directly at 847-602-6911



Show notes by Podcastologist Chelsea Taylor-Sturkie


Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it.